Better & Quicker Product Decisions

If time has value, then making the best decision fast unlocks that value. How do we make faster decisions when it takes time to gather data, analyze, and assess the consequences? How can we do this and still make good…

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Four Laws Of Software Economics (Part 3)

The software bits we release are not the whole product, but a part of the product. We need to make sure we ship a whole product, which includes a compelling story of interest to customers. Strategy, segmentation and customer joy…

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Lets Talk About How to Create a Content Strategy

Stories have the unique power to connect people, and that connection can foster a relationship that transcends transactions. Great storiesÑthe ones we revere and rememberÑcenter on authenticity. A real story is more powerful than you think. We forge connections with…

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Dragalia Lost: Has Nintendo figured out Free-to-Play?

Not too long ago, Nintendo vowed to never make mobile free to play games. Their own hardware is too important, the “Nintendo-factor” incompatible with free to play games. First, they yielded on hardware, with the release of Mario and then…

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