Build Your Visual Communication Skills

As product managers, we communicate with everyone: engineers, designers, sales, account managers, marketing, you name it. Our products are complex and we are seen as the resident experts. We clarify product requirements with engineers, help our sales team overcome objections,…

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Create a ground-breaking ÒProduct VisionÓ

You have heard a lot of people talking about a successful product must have a clear vision. LetÕs talk about how you can set up one for your product.

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Positioning of your product

In Positioning: The Battle for Your Mind, it is defined as Òan organized system for finding a window in the mind. It is based on the concept that communication can only take place at the right time and under the…

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The No-Code Movement Is Changing Who Gets to Be a Builder

The barrier to building something is getting lower. No-code is enabling a shift where the level of technical knowledge required to build something that feels like a ÒproductÓ is melting away. That doesnÕt mean technical/code expertise will lose value necessarily.…

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Defining Lean Product Management | 280 Group

Thus, Lean Product Management is a journey. It is a process of continuous learning and improvement. There is no point where we can say “We have arrived.” We can only say “we did better today than yesterday, and I believe…

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