Lets Talk About How to Create a Content Strategy

Stories have the unique power to connect people, and that connection can foster a relationship that transcends transactions. Great storiesÑthe ones we revere and rememberÑcenter on authenticity. A real story is more powerful than you think. We forge connections with…

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How to Write Actionable PRDs

I recently had the opportunity to interview candidates for a PM position on behalf of a company I consulted for. The deliverables I got, wereÉnot the best. And since these were, on paper, experienced PMs, that led me to believe…

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The Top Eight Associate Product Manager Programs

Product management is clearly on the rise. Year after year, the product manager role becomes increasingly coveted. Even newly-minted MBA graduates are ditching the traditional route to Wall Street, and instead opting for a path into product. Plenty of product…

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What does an agile product roadmap look like?

One of the biggest challenges in product management is planning the work in a linear, visual way. Sure, weÕve had ÒroadmapsÓ for a long time but they betray the true nature of software development. Digital product development is not linear.…

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Clash Royale Clan Wars – An update to re-engage its loyal fans?

The latest Clan Wars update dropped for Clash Royale this month adding a new competitive mode that pits clan vs clan in a 2 day competitive event.  Clash Royale, the poster child of innovative mobile battle arena gameplay has been…

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Product Requirements Document (PRD) template — last you will ever need

Product Requirements Document is one of the main documents a product manager is supposed to deliver. Lack of proper documentation leads to terrible communication between stakeholders and more importantly terrible products. While team structure and product type influences the detailing…

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Measuring Fit for Lean Product Management | 280 Group

what goes into evaluating something as subjective as product-market fit or “fit” for short. Achieving and maintaining fit is an incremental process and needs to be tested repeatedly from concept development through limited availability and post launch stages. This testing…

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