5 Tips for a beginner Product Manager

When switching to a Product Manager role, after the moment of euphoria that you have moved to your dream role, it could be very confusing on what to focus on and how to make sure that you give your best,…

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How do Product Managers Influence and Create Trust

Consider the product managerÕs areas of responsibility Ñ setting strategy, identifying customer needs, assessing product opportunities, building the roadmap, prioritizing features, and setting cross-functional tasks and schedules.

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Designing Your ProductÕs Continuous Feedback Loop

While every product team IÕve worked with leverages customer feedback to inform product decisions in some way, most fall short of designing their customer feedback loop to maximize the benefits to the product team of gathering, recording, and synthesizing feedback

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Defining roles with RASCI

In the series of articles, I talked about the relationship between the product manager and engineering, UX, product marketing, project management, and all other areas of the company.

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Not all product differentiation is created equal

If youÕre a product manager or product marketer, youÕll have likely heard your sales team or marketing teams grumble ÒweÕre not differentiated enough, we need more stuff that our competition doesnÕt haveÓ. Clearly this is a noble goal, but not…

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Why B2B Is Awesome (and why B2C sucks) From A PM

It always used to incense me reading articles on Product Management online. Almost always, you could tell they were from the perspective of a tech elite product manager where data, resources and free sushi abounded aplenty.

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Life Of A Product Manager At A Startup

Considering how competitive and volatile the market is becoming, any business that offers products or services requires mind(s) that are constantly making sure that the overall strategy is really working. In technical terms, you would call these mind(s) as product…

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Creating a product roadmap is easy

As product managers, weÕre expected to set the direction of our products. Everyone in the company wants and needs to understand, ÒWhere are we going?Ó and ÒWhy?Ó.

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How B2B and B2C Product Management Differ

Product management roles vary across companies as a function of many different aspects, for example company size, culture, or historical context. One important factor driving differences in the role of product managers is whether the product is B2B (with businesses…

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Learnings from 1 year into product management

The first few days as a product manager can be really hard because you donÕt know what exactly are you supposed to do, and the only reference you have is other PMs in your team. Likely, you wonÕt get to…

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The 7 COs of Product Management

After a journey down a twisted Ñ but in hindsight, logical Ñ path as an engineer, design researcher, UX designer, and product manager, I left my full-time job as VP of Product and Design at a deep learning startup and…

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