How to measure product market fit – Department of Product

Product-market fit typically occurs during the first 2-3 years of a company's lifespan. If a company fails to achieve product-market fit during this time, they usually are forced to pivot or shut down due to a lack of funding.

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Five ways to mitigate product risks

As a product manager, you always seek to achieve impact with your products. However, in order to achieve significant impact, you need to take risks Ñ sometimes big risks. Are there any best practices to mitigate product risk? How can…

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TEI 043: Metrics for New Product Development – with Allan Anderson, PhD

My guest is Allan Anderson. He is a keynote speaker at the 2015 Product Innovation Management conference. For the past 20+ years he has been refining his skills in product development and change management, gaining three perspectives as practitioner, academic,…

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Let’s Abandon Customers and Users

Talking generically about ‘customers' or ‘users' can generate confusion, especially for B2B or B2B2C. Say doctor or shopper or airline pilot or data analyst instead

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Parallax Paralysis | Bryce York – The Product & Conversion Guy

I'm going to go out on a limb and say that the software of the web isn't ready for the influx of parallax backgrounds that are flooding the web. What I'm referring to here is the scrolling backgrounds all over…

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