This work has been designed as an aid to the logical presentation of business communications. Topics covered range from the difference between deductive and inductive reasoning, to a discussion of how to highlight the structure of information.
The Jobs To Be Done Playbook (JTBD) helps organizations turn market insight into action. This book shows you techniques to make offerings people want, as well as make people want your offering.
As a coach to some of the country’s highest-profile executives, Daniel Harkavy has witnessed the transformation--both professional and personal--that comes when leaders utilize coaching to turn their paycheck-driven teams into vibrant and successful growth cultures.
Poker champion turned business consultant Annie Duke teaches you how to get comfortable with uncertainty and make better decisions as a result.
This book will help you become a better product leader. Benefitting from Roman Pichler's extensive experience, you will learn how to align stakeholders and guide development teams even in challenging circumstances, avoid common leadership mistakes, and grow as a leader.
Produced by the same team that created Business Model Generation, this book is based on the Business Model Canvas methodology, which has quickly emerged as the world's leading business model description and innovation technique.
The Product Manager's Handbook shows you how to integrate your organization's disparate segments into a cooperative, results-focused unit that produces satisfying products―from initial design through the post-purchase experience.
Why do so many innovation projects fail? What are the root causes of failure? How can they be avoided?
This book is a comprehensive and practical guide to the core skills, activities, and behaviors that are required of product managers in modern technology companies.
For the majority of industrial companies, customizing products and services is among the most critical means to deliver true customer value and achieve superior competitive advantage. The challenge is not to customize products and services in itself – but to…
This book carefully lays down Christensen’s provocative framework, providing a comprehensive explanation of the theory and why it is predictive, how to use it in the real world—and, most importantly, how not to squander the insights it provides.
In a challenging economy filled with nimble competitors, no one can afford to stagnate. Yet, innovation is notoriously difficult. Only 1 in 100 new products are successful enough to cover development costs, and even fewer impact a company's growth trajectory.…
Create a winning game plan for your digital products with Strategize: Product Strategy and Product Roadmap Practices for the Digital Age.
Everyone knows that high IQ is no guarantee of success, happiness, or virtue, but until Emotional Intelligence, we could only guess why. Daniel Goleman's brilliant report from the frontiers of psychology and neuroscience offers startling new insight into our “two…
The Design Thinking Playbook is an actionable guide to the future of business. By stepping back and questioning the current mindset, the faults of the status quo stand out in stark relief―and this guide gives you the tools and frameworks…
