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Your job is to deeply understand the problem that your product aims to solve then chase the moving goal of solving every nuance of that problem.

Interviewing users, prioritizing, listing requirements, instructing, preparing the launch, ... Santa is probably the first product manager ever.

B2B product managers need to know when to configure versus when to customize. We provide a clear framework for making that decision.

How to find joy in an agile environment using product management strategies. Are agile product management tools the same than for product management?

Learn how to make a lean product backlog by limiting unnecessary variation and preventing overburden.

In this post, we highlight some key ways that the product manager role varies across companies of all sizes.

This post introduces the GO Portfolio Roadmap, a roadmap that describes how the members of a portfolio or product family are likely to grow.

What if the value proposition of your products comes out from a structured process with predictable quality, instead of  an improvised and self-made exercise?

The software bits we release are not the whole product, but a part of the product. We need to make sure we ship a whole product, which includes a compelling story of interest to customers. Strategy, segmentation and customer joy…

You're a Product Manager working with some stakeholders on your next release. They're busy and unresponsive. Here are 4 steps to handle that situation

Brad is the founder of General Assembly and now Common, which aims to do to co-living what WeWork has done for co-working. In this episode, …