Partnering for success with Conscious Product Management (CPM)

In these uncertain times for individuals and businesses, attention (unfortunately) turns to fixed costs such as rent or permanent employees. Even organisations that believe that resources (e.g. people) need to be owned to get the right outcome are being forced…

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Measuring Fit for Lean Product Management | 280 Group

what goes into evaluating something as subjective as product-market fit or “fit” for short. Achieving and maintaining fit is an incremental process and needs to be tested repeatedly from concept development through limited availability and post launch stages. This testing…

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You launched a new signup flow to encourage new users to add more profile information. A/B test results indicate that % of people that add addtl. profile information increased by 8%. However, 7 day retention decreased by 2%. What do you do?

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The Secrets of Product Pricing : 4 Simple Ways To Sell More

Imagine this: youÕre pulling an all-nighter working on a looming deadline when you go to make yourself that all-important 10th cup of coffee Ñ only to find youÕre out of milk. Disaster. No milk = no coffee and no coffee…

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User Stories or PRD?

Definitely, the methodical approach for a PM is to write a detailed Product Requirements Document (PRD). However, over the last few years, many organizations are moving to Agile methodologies in one way or another, and product managers find themselves writing User Stories more heavily,…

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146 Infusing Startup Culture is Product Management

Alex Gruber, Senior Director of Product at Vonage, shares how he infuses a startup-minded culture within a large organization, and how he drives a transition to agile product management. Get the latest updates from the show at www.thisisproductmanagement.com.

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202 Product Assisted Growth is Product Management

Travis Kaufman, VP of Product Growth at Gainsight, gives us a primer on product assisted growth, including how to create a product offering that accelerates growth and how this approach compares to traditional go-to market strategies. Get the latest updates…

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